Lawless Entertainment Concludes Deal with Happykids.tv on Behalf of YooHoo & Friends

Contact: Sondra Contino, Lawless Entertainment, (949) 419-6156, [email protected]

San Diego, CA, October 28, 2015 – Lawless Entertainment is pleased to announce the conclusion of a distribution deal with Happykids.tv on behalf of YooHoo & Friends.

Happykids.tv, a pre-school channel operated by Future Today, will feature Season One of the YooHoo & Friends animated series on their various platforms including Roku, Amazon Fire TV, Samsung, Sony, and more.

YooHoo & Friends is based on a highly successful range of collectible plush toys and other licensed goods including social expressions, stationery, apparel, bedding, books and more that feature rare or endangered animals from around the world. The brand embraces the ‘green’ message in line with global trends on conservation. It is YooHoo & Friends’ mission to deliver this ‘green’ message around the world.

Characterized by their big-eyes and bushy tails, there are five key characters: YooHoo the brave Bush Baby Monkey, Pammee the kind-hearted Fennec Fox, Chewoo the trouble-making Red Squirrel, Lemmee the grumpy Lemur and Roodee the clever Capuchin Monkey, along with more than 50 additional characters – each of whom has their own personality and brings along a new destination to explore.

Founded in 1981, Aurora has headquarters in Korea, United States, the United Kingdom and Hong Kong, and has ascended quickly to become a respected leader in the toy and gift industry. Aurora created the international plush toy phenomenon - YooHoo & Friends™ - which has now sold over 40 million plush toys, and its corresponding, interactive web site (www.yoohoofriends.com), appealing to young children and tweens alike.

“The eco-friendly concept and its message of encouraging kids to help preserve nature and animals are the keys to the success for YooHoo & Friends. We are delighted to make a partnership with Future Today to gain more exposure via a variety of platforms, and believe these ecological values and assets will make YooHoo & Friends evergreen,” says Young Jin Lee, Vice President of Aurora World.

“We are excited to be working with the team at Aurora World to bring Yoohoo & Friends to platforms such as Roku, Fire TV, and Apple TV,” says Vikrant Mathur, Co-Founder of Future Today. “We are always looking for content that not just entertains but also educates the young minds, and Yoohoo & Friends seems to have found the perfect balance.”

“YooHoo & Friends is a unique brand that entertains children as well teaches them the importance of protecting the environment so that their favorite animals can flourish,” says Cathy Malatesta, President of Lawless Entertainment. “We are thrilled with the addition of this series to the Happkids.tv channel.”

*ENDS*

Notes to Editors:

About Lawless Entertainment
Lawless Entertainment is a Los Angeles-based company that creates, co-produces, distributes and markets both animated and live-action programming throughout the world for both film and television that is headed up by President Cathy Malatesta. Lawless works with content providers and has relationships with top film, television, home video, online and mobile distribution entities throughout the world.

For more information contact Sondra Contino at (949) 419-6156 or visit www.lawlessent.com.

About YooHoo & Friends by Aurora®
Founded in 1981, Aurora has headquarters in Korea, United States, the United Kingdom and Hong Kong, and has ascended quickly to become a respected leader in the toy and gift industry. Aurora created the international plush toy phenomenon - YooHoo & Friends™ - and its corresponding free, interactive web site (www.yoohoofriends.com), appealing to young children and tweens alike.
For more information, visit www.yoohoo.auroraworld.com.

About Future Today
Future Today is a video technology and distribution company that helps content owners distribute and monetize their content on the Web, Mobile Devised, and Connected TV Platforms. Future Today manages over 400 channels on Over-The-Top (OTT) platforms such as Roku, Fire TV, Sony, Samsung, and LG.

Future Today’s flagship channel for pre-schoolers, Happykids, entertains and educates kids of all ages with music, stories and activity guides. Happykids is available on streaming devices such as Roku, Fire TV, Sony as well as the android and ios mobile app stores.

For more information contact Vikrant Mathur at (650) 587 5089 or visit www.futuretodayinc.com.

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