Lawless Entertainment Concludes Deal with Joanna Sheen on behalf of Suzy’s Zoo

San Diego, USA / Devon, UK February 21, 2012 – Lawless Entertainment, the worldwide representative for animation, licensing and merchandising for Suzy’s Zoo, has just concluded a deal on behalf of Suzy’s Zoo with Joanna Sheen, LTD.

Joanna Sheen, LTD will develop a variety of craft items, to begin with decoupage and rubber stamps, for the Little Suzy’s Zoo character set. These items will be available for purchase throughout Europe via the Joanna Sheen website and other online retail outlets, Create and Craft TV, and a variety of specialty stores in the spring of 2012.

“Suzy’s Zoo has always had a strong appeal to folks who love to make things with their own hands, and we are thrilled to partner with Joanna Sheen with this new license!” said Suzy’s Zoo creator, Suzy Spafford.

“I find the Suzy’s Zoo images just enchanting and I am really looking forward to designing some pretty crafting products with them for crafters old and young to enjoy!” said Joanna Sheen.

This partnership marks Suzy’s Zoo’s continued expansion into the UK, as Joanna Sheen, LTD joins current licensees Blue Sky (publishing), Suncrest (baby layette), and University Games (games).

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Notes to Editors:

Suzy’s Zoo
Suzy’s Zoo was established by award-winning artist, Suzy Spafford, and evokes the spirit of a simpler, safer world. The three brands, Little Suzy’s Zoo, Suzy’s Zoo and Wags and Whiskers feature illustrations that use clean, bright natural colors and realistic shapes, creating a familiar-seeming and friendly universe that any child can relate to.

There are many superb licensing partners that sell Suzy’s Zoo images on such products as infant clothing, greeting cards, bedding, books, tableware and games. These products can be found in the mass market as well as in specialty stores.

For more info visit www.suzyszoo.com.

Joanna Sheen, LTD
Joanna has been involved in the craft world since 1979. She has written over 30 books on cookery, herbs, stencilling, crafts and flowers during the past 30 years and is now best known for her work on TV with her craft CDs, card making and pressed flowercraft programmes. She lives in Devon with her husband Richard and youngest daughter Emily – never forgetting their bossy little cocker spaniel called Wellington – Welly for short!

Joanna started building her pressed flower company back in 1979 and soon had a thriving international concern, making sales around the world. She has sold pictures to many of the major stores in London, New York and Tokyo, Australia and other countries in Europe. This thrived until 2006 when card making finally won and took over all the production and warehouse space at the company, but Joanna’s first love will always be flowers in some form or another!

Currently, Joanna focuses primarily on card making and spends much of her time working with the Ideal World Shopping Channel and their sister channel Create and Craft.
For more info, visit www.joannasheen.com.

Lawless Entertainment
Lawless Entertainment, a Los Angeles-based company that creates, co-produces, distributes and markets both animated and live-action programming throughout the world for both film and television that is headed up by President Cathy Malatesta. Lawless works with content providers and has relationships with top film, television, home video, online and mobile distribution entities throughout the world.

For more info contact Sondra Contino at (949) 419-6156 or visit www.lawlessent.com.

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