Lawless Entertainment Concludes Deal with Card.com on Behalf of “Eddie Is A Yeti”
FOR IMMEDIATE RELEASE
Contact: Sondra Contino, Lawless Entertainment, (949) 419-6156, firstname.lastname@example.org
Los Angeles, CA, November 29, 2016 – Lawless Entertainment is thrilled to announce the conclusion of a deal with Card.com for the popular children’s property, “Eddie is a Yeti.” The deal will see Card.com develop and promote licensed re-loadable GPR Debit and Credit cards worldwide.
CARD.com is a licensed, financial services program, that uses branded content to issue licensed re-loadable GPR Debit and Credit cards to customers and consumers, via geo-targeted marketing through assorted social media channels. These cards are backed by VISA and/or Master Card and can be used (once loaded) anywhere those cards are accepted.
CARD.com is the #1 originator of bank accounts in the USA via their proprietary smartphone app, and on a typical day they issue over 1,000 licensed GPR Debit cards, (their record is 7,200 in a single day.)
They partner with the most famous brands (more than 200) in the world and issue Visa/MasterCards with those brands’ logos and artwork. (e.g. DreamWorks, Fox, NISSAN, Hasbro, etc., etc.).
Lawless Entertainment worked closely with Linda Castillon, Senior Vice President of Licensing at Card.com, and she is thrilled to see this deal come together!
“Eddie is a Yeti” – Toon Goggles’ first entry into original content and merchandising – is an exciting new property targeted to children ages 4-7. This dynamic 3D animated, short-form children’s series follows the wild adventures of Eddie, who happens to be a yeti, and his best friend, 9-year-old Polly, who must keep Eddie in disguise, out of trouble and always entertained. This is being co-produced with international giant Mondo TV, who is handling overseas distribution and merchandising. “Eddie’s” non-dialogue, action-based format easily allows for a worldwide accessibility and vast audience reach.
“Eddie is a Yeti” is being promoted across the Toon Goggles SVOD platform in over 196 countries, online at http://www.toongoggles.com and as an app on the iTunes App Store (iOS), Google Play (Android), Windows®8 and on all Sony phones and tablets, and pre-installed on a variety of devices. Toon Goggles can also be found on the Sharp Aquos LED TV, Techno Source’s Kurio7 Android™ Tablet for Families™, Samsung, Vizio, and the widely available Roku and on many other smartphones, tablets, smart TVs and set-top boxes.
Multiple broadcast deals are in place worldwide and a sample episode can be viewed here: https://youtu.be/TjgZUIhhsSI.
“’Eddie is a Yeti’ is a fun and entertaining brand that appeals to both boys and girls that already has a strong fan-base worldwide,” said Catherine Malatesta, President of Lawless Entertainment, “Eddie is a Yeti’s” agent for licensing, merchandising, and publishing in North America.
“The great character design and huge online appeal of Eddie as one of Toon Goggle’s top performing shows, should make Eddie a star brand on Card.com, ” says Lee Adams, Chief Creative Officer/Toon Goggles.
About Lawless Entertainment
Lawless Entertainment is a Los Angeles-based company that creates, co-produces, distributes and markets both animated and live-action programming throughout the world for both film and television that is headed up by President Cathy Malatesta. Lawless works with content providers and has relationships with top film, television, home video, online and mobile distribution entities throughout the world.
For more information contact Sondra Contino at (949) 419-6156 or visit www.lawlessent.com.
About Toon Goggles
Toon Goggles, the leading On-Demand Entertainment Service for children, provides kid-safe and parent-friendly content worldwide. With animated and live-action shows, games, radio, upcoming interactive e-books and 4K programming that adhere to COPPA (Children’s Online Privacy Protection Act) compliance, it’s no wonder that Toon Goggles has entered into agreements with the biggest names in tablets, TVs and mobile devices. Toon Goggles is available on the iTunes® App Store, Google Play™ Store, Sony TVs, Roku set-top boxes and many other devices.
CARD.com is your personalized, mobile alternative to traditional banking. Our aim is to become the most recommended financial services company, by delivering our customers the means to conduct and manage all their financial transactions using a CARD and a smartphone. With thousands of designs from an enormous branded portfolio, ranging from Care Bears to the characters from Star Trek, we enable our members to express them selves through a card that represents what they love!
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